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Fidelização, em linguagem clara

Guias, playbooks por setor e novidades de produto para transformar um cliente ocasional em habitual — sem cartões para carimbar nem equipa de marketing.

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Os guias e playbooks mais recentes, do mais novo ao mais antigo.

Loyalty for food trucks, stalls and travelling merchants

When your shop moves, your loyalty program has to move with it. How travelling merchants reward regulars with nothing but a phone and a QR code.

4 min de leitura

Reward your customers without a single loyalty card

Plastic cards get lost, apps get deleted. Here is how to reward repeat customers with nothing but a phone — and one balance that works across many shops.

4 min de leitura

A loyalty playbook for retail shops and boutiques

Footfall is expensive to win and easy to lose. A loyalty playbook for independent retail — reward discovery, second visits and word of mouth.

4 min de leitura

How to get customers to come back: 7 tactics that beat discounts

Discounts train shoppers to wait for the next sale. Here are seven repeat-purchase tactics that build a habit instead of eroding your margin.

4 min de leitura

A loyalty playbook for cafés and restaurants

Turn the lunch rush into regulars. A step-by-step loyalty playbook for cafés, coffee shops and restaurants — from the first reward to a full weekly habit.

5 min de leitura

How to set up a loyalty program for a small business (without punch cards)

A practical, no-jargon guide to launching a loyalty program that actually brings customers back — built for independent shops, not enterprise budgets.

5 min de leitura

Introducing satooB: one balance, every brand

We built satooB so shoppers stop juggling ten loyalty cards and merchants stop building loyalty from scratch. Here is the idea, in plain language.

3 min de leitura

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